50 cups gourmet loose tea

packaging

This earthy packaging design draws inspiration from organic Mexican roots allowing the package to relay the homegrown, organic elements of the brand. The colorful array of contrasted colors applied on a textured background is used as the blueprint to the brand. Interchanging the hues to fit the flavor give each vessel a unique identity. Floating patterns parallel the loose-leaf elements in the package and woodblock typography gives the final signature the brand calls for.